Adobe Global Community
Prepare Your Digital Foundation

Prepare Your Digital Foundation

Presenter: Adobe Gov
Start with data to build your digital foundation.

During this session we will discuss the need for establishing a digital foundation using a disciplined approach in setting up an analytics program for your department.

Specifically, this session will cover:
  • The five phases of data maturity
  • The use of data layer
  • Why you should already be using a Tag Management System
  • Using Adobe Launch to deploy Adobe Analytics
  • Setting up reports, dashboards, and alerts
  • An overview of the Tag Deployment Assessment


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Jan 17, 2019 at 2:00pm ET; 11:00am PT



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